Plum planners arrive in the regions
Publicize Plum’s new regional service to the local press, which has no real regional roots and comes from a Paris-based company.
La Cornue’s country lunch
To offer, on the same event, content that highlights the history of La Cornue and also presents the House’s latest product innovation, in a premium, ultra-inspiring moment for the press.
50 years of BUT – Anniversary year
To celebrate a pivotal year for BUT and publicize the company’s CSR commitments and new product collections to the media and the general public.
Repositioning Plum Living
Go beyond the “hacking Ikea” positioning to become THE reference platform in interior design for all projects.
50 years of BUT – The anniversary of all your desires
To celebrate a milestone year for BUT and publicize the company’s CSR commitments and new product collections.
Pampa, a new concept of floral delivery
Launch the first NBVD in the new generation floral delivery sector to the mainstream press. Legitimize the brand in order to raise funds.
Report in Montpellier at Bianka Léone
Share the very embodied universe of the decoration brand carried by Véronique Boissy, its founder.
The acquisition of Abrisud by Akena
Anticipate the announcement of the buyout. To deliver a controlled speech to reassure professionals and avoid any distortion of the words.
The new Meubles Célio store concept
Leveraging the opening of a new phygital store concept to engage in co-branded speaking engagements.
Opening of the first Kavehome store in Spain
To publicize the first physical opening of the Spanish pure-player outside France.