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LIVINGROOM_BUT_70's
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  • See all case studies
Plum planners arrive in the regions

Publicize Plum’s new regional service to the local press, which has no real regional roots and comes from a Paris-based company.

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La Cornue’s country lunch

To offer, on the same event, content that highlights the history of La Cornue and also presents the House’s latest product innovation, in a premium, ultra-inspiring moment for the press.

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50 years of BUT – Anniversary year

To celebrate a pivotal year for BUT and publicize the company’s CSR commitments and new product collections to the media and the general public.

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LIVING_ROOM_PLUM_MARGAUX_KELLER
Repositioning Plum Living

Go beyond the “hacking Ikea” positioning to become THE reference platform in interior design for all projects.

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50 years of BUT – The anniversary of all your desires

To celebrate a milestone year for BUT and publicize the company’s CSR commitments and new product collections.

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HelloWall the new player in digital DIY

3 months to launch a brand new concept: photo wallpaper inspired by Instagram.

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