Quick-Step - the partner of influencers
Issue
Illustrate all Quick-Step floor solutions through influence campaigns
Our action plan
- Activate at least 20 influencers per year who have plans to move in or do work
- A non-paid operation by product allocation for realistic and transparent statements
Results
- On average 20 influencers activated per year
- In one year 400 publications – more than 20 million people reached – more than 640 000 € of media value
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