The 4Walls Christmas campaign

Issue

Generate traffic to the 4murs.com website at Christmas on a new range of lifestyle products.

Our action plan

  • A 360° print – web – social media campaign on 3 media
  • Editorial and advertising content dedicated to each medium
  • Quantified and guaranteed results before the launch of the campaign

Results

  • FEMINA VERSION: reaches 4,942,000 people.
  • JOURNALDESFEMMES.FR: reached 190,898 people.
  • LEJOURNALDELAMAISON.FR: 180,794 people reached.

Similar case studies

Back to school with But

Increase awareness of But among a student target and highlight the brand’s accessible positioning.

Discover the case study →

La Cornue’s country lunch

To offer, on the same event, content that highlights the history of La Cornue and also presents the House’s latest product innovation, in a premium, ultra-inspiring moment for the press.

Discover the case study →

Repositioning Plum Living

Go beyond the “hacking Ikea” positioning to become THE reference platform in interior design for all projects.

Discover the case study →

The Lainamac showroom during Paris Design Week

To reveal to the press the missions of the association around the made in France wool industry, the transmission of the know-how and the protection of the craftsmen and the breeders.

Discover the case study →

50 years of BUT – Anniversary year

To celebrate a pivotal year for BUT and publicize the company’s CSR commitments and new product collections to the media and the general public.

Discover the case study →

Milliken’s design competition

Event the presence of Milliken at the Paris Design Week. Position your showroom as a key design space.

Discover the case study →