The general public conference of the Salon piscine & spa

Issue

Boost the image of a professional pool show with an animation for the general public.

Our action plan

. A “pool staging” conference hosted by Emmanuelle Rivassoux – M6 host

. A contest with two media (Maison & Travaux / maisonsapart.com) to win tickets to the show

Results

. Dozens of ads dedicated to animation

. 130 participants at the conference

. Spontaneous relays on social networks (exhibitors – visitors – moderator)