Home / The 4Murs Christmas campaign
The 4Walls Christmas campaign
Issue
Generate traffic to the 4murs.com website at Christmas on a new range of lifestyle products.
Our action plan
- A 360° print – web – social media campaign on 3 media
- Editorial and advertising content dedicated to each medium
- Quantified and guaranteed results before the launch of the campaign
Results
- FEMINA VERSION: reaches 4,942,000 people.
- JOURNALDESFEMMES.FR: reached 190,898 people.
- LEJOURNALDELAMAISON.FR: 180,794 people reached.
Similar case studies
Award of the EPV label to Richard Orfèvre
Challenge: Transform a cultural news item into a more generalized exposure of the brand in the Parisian mainstream press.
Milliken’s design competition
Event the presence of Milliken at the Paris Design Week. Position your showroom as a key design space.
The general public conference of the Salon piscine & spa
Boost the image of a professional pool show with an animation for the general public.
50 years of BUT – Anniversary year
To celebrate a pivotal year for BUT and publicize the company’s CSR commitments and new product collections to the media and the general public.
Opening of the first Kavehome store in Spain
To publicize the first physical opening of the Spanish pure-player outside France.
The new Meubles Célio store concept
Leveraging the opening of a new phygital store concept to engage in co-branded speaking engagements.



