{"id":1725,"date":"2023-03-22T16:34:55","date_gmt":"2023-03-22T15:34:55","guid":{"rendered":"https:\/\/livingroom.fr\/index.php\/2023\/03\/22\/hellowall-the-new-player-in-digital-diy\/"},"modified":"2026-01-21T17:43:21","modified_gmt":"2026-01-21T16:43:21","slug":"hellowall-the-new-player-in-digital-diy","status":"publish","type":"post","link":"https:\/\/livingroom.fr\/en\/index.php\/2023\/03\/22\/hellowall-the-new-player-in-digital-diy\/","title":{"rendered":"HelloWall the new player in digital DIY"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1725\" class=\"elementor elementor-1725\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b1622c8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b1622c8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container 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class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HelloWall the new player in digital DIY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3516edb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"3516edb\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8056b4f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8056b4f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e1d65a\" data-id=\"6e1d65a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eaafa48 elementor-widget elementor-widget-text-editor\" data-id=\"eaafa48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Issue<\/strong><\/p>\n<p>3 months to launch a brand new concept: photo wallpaper inspired by Instagram.<\/p>\n<p><strong>Our action plan<\/strong><\/p>\n<ul>\n<li>Custom wall print from the Instagram accounts of 35 journalists &#8211; influencer and personalized preview mailing<\/li>\n<li>Targeting exclusively on hot media and social networks<\/li>\n<\/ul>\n<div> <\/div>\n<p><strong>Results<\/strong><\/p>\n<ul>\n<li>More than 35 media appearances: 19:45 M6, CNEWS Matin, William \u00e0 Midi C8, Le Parisien&#8230;<\/li>\n<li>434 000 \u20ac media value &#8211; reach 555 752 230 people<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-81e6e62 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"81e6e62\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9266624\" data-id=\"9266624\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b5ebe4 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"3b5ebe4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/livingroom.fr\/index.php\/work\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Return to case studies<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2f57c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2f57c6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b165977\" data-id=\"b165977\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97d7c9e elementor-widget elementor-widget-heading\" data-id=\"97d7c9e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Similar case studies<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f67e2ba elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f67e2ba\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e0c8a9 elementor-widget elementor-widget-uael-posts\" data-id=\"2e0c8a9\" data-element_type=\"widget\" data-settings=\"{&quot;card_slides_to_show&quot;:3,&quot;card_slides_to_show_tablet&quot;:2,&quot;card_slides_to_show_mobile&quot;:1}\" data-widget_type=\"uael-posts.card\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"uael-post__grid-empty\">\r\n\t\t\t<p>Sorry, we couldn't find any posts. Please try a different search.<\/p>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>3 months to launch a brand new concept: photo wallpaper inspired by Instagram.<\/p>\n","protected":false},"author":1,"featured_media":4865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[],"class_list":["post-1725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-influence-relations"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>HelloWall the new player in digital DIY - Living Room RP<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/livingroom.fr\/en\/index.php\/2023\/03\/22\/hellowall-the-new-player-in-digital-diy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HelloWall the new player in digital DIY - 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