{"id":2911,"date":"2026-03-23T15:33:16","date_gmt":"2026-03-23T14:33:16","guid":{"rendered":"https:\/\/livingroom.fr\/?p=2911"},"modified":"2026-03-23T16:17:38","modified_gmt":"2026-03-23T15:17:38","slug":"hesperide-partenariat-roland-garros","status":"publish","type":"post","link":"http:\/\/livingroom.fr\/index.php\/2026\/03\/23\/hesperide-partenariat-roland-garros\/","title":{"rendered":"Hesp\u00e9ride &#8211; Partenariat Roland-Garros"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2911\" class=\"elementor elementor-2911\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d3fbfb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d3fbfb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-17d6e92\" data-id=\"17d6e92\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-09d86d4\" data-id=\"09d86d4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c8e8ba elementor-widget elementor-widget-image\" data-id=\"2c8e8ba\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"535\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2026\/03\/Capture-decran-2026-03-23-a-16.06.14-768x535.png\" class=\"attachment-medium_large size-medium_large wp-image-4896\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2026\/03\/Capture-decran-2026-03-23-a-16.06.14-768x535.png 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2026\/03\/Capture-decran-2026-03-23-a-16.06.14-300x209.png 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2026\/03\/Capture-decran-2026-03-23-a-16.06.14.png 942w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f82f776\" data-id=\"f82f776\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-84b2ef1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"84b2ef1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee9c5fd\" data-id=\"ee9c5fd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a581545 elementor-widget elementor-widget-breadcrumbs\" data-id=\"a581545\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"http:\/\/livingroom.fr\/\">Accueil<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8fce67d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8fce67d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-09d563f\" data-id=\"09d563f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ac1762e elementor-widget elementor-widget-heading\" data-id=\"ac1762e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Hesp\u00e9ride - Partenariat Roland-Garros<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0080f4d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0080f4d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9bc4a5c\" data-id=\"9bc4a5c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8710f9d elementor-widget elementor-widget-text-editor\" data-id=\"8710f9d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Notre plan d\u2019action<\/strong><\/p><p class=\"p1\">Le tournoi de Roland-Garros ayant lieu apr\u00e8s la diffusion des sujets presse, le partenariat est valoris\u00e9 comme un outil relationnel, con\u00e7u pour renforcer les liens avec les audiences plut\u00f4t que pour g\u00e9n\u00e9rer de la visibilit\u00e9.<\/p><p class=\"p1\">\u2022 S\u00e9lectionner un groupe restreint de journalistes ambassadeurs<\/p><p class=\"p1\">\u2022 Organiser des journ\u00e9es presse in situ comprenant :<\/p><ul><li class=\"p1\">accueil au Village et pr\u00e9sentation des produits<\/li><li class=\"p1\">matchs en loge et d\u00e9couverte du stade<\/li><li class=\"p1\">d\u00e9jeuner premium et rencontre avec les \u00e9quipes marque<br \/><br \/><\/li><\/ul><p>\u2022 Proposer une exp\u00e9rience partag\u00e9e \u00e0 forte valeur ajout\u00e9e<\/p><p class=\"p1\">\u2022 Assurer une couverture m\u00e9dia volontairement exclusive<\/p><p><strong>R\u00e9sultats<\/strong><\/p><p>. 15 journalistes pr\u00e9sents \u00e0 chaque \u00e9dition<\/p><p class=\"p1\">. 100 % de r\u00e9ponses spontan\u00e9es des contacts cibl\u00e9s<\/p><p class=\"p1\">. Environs 50 partages sociaux organiques<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2e13e1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2e13e1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c187e9\" data-id=\"5c187e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2260a8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"d2260a8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/livingroom.fr\/index.php\/work\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Revenir aux \u00e9tudes de cas<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7ee74ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7ee74ab\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-984e07f\" data-id=\"984e07f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a23ba94 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a23ba94\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1452ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d1452ab\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45fb061\" data-id=\"45fb061\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3056ca2 uael-post__arrow-outside elementor-widget elementor-widget-uael-posts\" data-id=\"3056ca2\" data-element_type=\"widget\" data-settings=\"{&quot;card_slides_to_show&quot;:3,&quot;card_slides_to_show_tablet&quot;:2,&quot;card_slides_to_show_mobile&quot;:1}\" data-widget_type=\"uael-posts.card\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"uael-post__header\">\r\n\t\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__body\">\r\n\t\t\t\r\n\t\t\r\n\t\t<div class=\"uael-post-grid uael-posts\" data-query-type=\"custom\" data-structure=\"carousel\" data-layout=\"\" data-page=\"2911\" data-skin=\"card\" data-filter-default=\"\" data-offset-top=\"30\" data-post_slider=\"{&quot;slidesToShow&quot;:3,&quot;slidesToScroll&quot;:1,&quot;autoplaySpeed&quot;:5000,&quot;autoplay&quot;:true,&quot;infinite&quot;:true,&quot;pauseOnHover&quot;:true,&quot;speed&quot;:500,&quot;arrows&quot;:true,&quot;dots&quot;:true,&quot;rtl&quot;:false,&quot;prevArrow&quot;:&quot;&lt;button type=\\&quot;button\\&quot; data-role=\\&quot;none\\&quot; class=\\&quot;slick-prev\\&quot; aria-label=\\&quot;Previous\\&quot; tabindex=\\&quot;0\\&quot; role=\\&quot;button\\&quot;&gt;&lt;i class=\\&quot;fa fa-angle-left\\&quot;&gt;&lt;\\\/i&gt;&lt;\\\/button&gt;&quot;,&quot;nextArrow&quot;:&quot;&lt;button type=\\&quot;button\\&quot; data-role=\\&quot;none\\&quot; class=\\&quot;slick-next\\&quot; aria-label=\\&quot;Next\\&quot; tabindex=\\&quot;0\\&quot; role=\\&quot;button\\&quot;&gt;&lt;i class=\\&quot;fa fa-angle-right\\&quot;&gt;&lt;\\\/i&gt;&lt;\\\/button&gt;&quot;,&quot;responsive&quot;:[{&quot;breakpoint&quot;:1024,&quot;settings&quot;:{&quot;slidesToShow&quot;:2,&quot;slidesToScroll&quot;:2}},{&quot;breakpoint&quot;:767,&quot;settings&quot;:{&quot;slidesToShow&quot;:1,&quot;slidesToScroll&quot;:1}}]}\" data-equal-height=\"\">\r\n\r\n\t\t\t\t\t\t\t<div class=\"uael-post-grid__inner uael-post__columns-3 uael-post__columns-tablet-2 uael-post__columns-mobile-1\">\r\n\t\t\t\r\n<div class=\"uael-post-wrapper   industrie \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/30\/aurlane-rachat-dallibert-2\/\" target=\"_self\" title=\"Aurlane &#8211; Rachat d&rsquo;Allibert\"><img decoding=\"async\" width=\"1600\" height=\"1147\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544.jpg\" class=\"attachment-full size-full wp-image-4872\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544.jpg 1600w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544-300x215.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544-1024x734.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544-768x551.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_AURLANE_Canage_Amb002-e1774350885544-1536x1101.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/30\/aurlane-rachat-dallibert-2\/\" target=\"_self\">\r\n\t\t\t\tAurlane &#8211; Rachat d&rsquo;Allibert\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t30 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>Anticiper l\u2019annonce d\u2019un rachat sensible dans un contexte industriel concurrentiel.\u000bS\u00e9curiser la lecture de l\u2019op\u00e9ration aupr\u00e8s des m\u00e9dias et des acteurs du secteur.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/30\/aurlane-rachat-dallibert-2\/\" target=\"_self\" aria-labelledby=\"uael-post-5086\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5086>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"uael-post-wrapper   social-media \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/plump-living-lancement-des-nouveaux-coloris\/\" target=\"_self\" title=\"Plump Living &#8211; Lancement des nouveaux coloris\"><img decoding=\"async\" width=\"1707\" height=\"1610\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668.jpg\" class=\"attachment-full size-full wp-image-4878\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668.jpg 1707w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668-300x283.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668-1024x966.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668-768x724.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/LivingRoom_PLUM_FREE-PLUM-ENFILADE-SABLE-ARCHES-PEINTURES-2-scaled-e1774283445668-1536x1449.jpg 1536w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/plump-living-lancement-des-nouveaux-coloris\/\" target=\"_self\">\r\n\t\t\t\tPlump Living &#8211; Lancement des nouveaux coloris\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t24 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>Transformer un lancement produit r\u00e9current en v\u00e9ritable temps fort de marque. Asseoir l\u2019expertise couleur de Plum Living.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/plump-living-lancement-des-nouveaux-coloris\/\" target=\"_self\" aria-labelledby=\"uael-post-5072\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5072>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"uael-post-wrapper   relations-influence \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/liebherr-du-champ-a-lassiette\/\" target=\"_self\" title=\"Liebherr &#8211; Du champ \u00e0 l&rsquo;assiette\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1335\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787.jpg\" class=\"attachment-full size-full wp-image-4864\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787.jpg 1920w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787-300x209.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787-1024x712.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787-768x534.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/IMG_4062-scaled-e1774280962787-1536x1068.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/liebherr-du-champ-a-lassiette\/\" target=\"_self\">\r\n\t\t\t\tLiebherr &#8211; Du champ \u00e0 l&rsquo;assiette\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t24 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>Rendre concr\u00e8te l\u2019expertise Liebherr en mati\u00e8re de conservation, en passant d&rsquo;un discours centr\u00e9 sur le produit \u00e0 une d\u00e9monstration ancr\u00e9e dans l\u2019usage.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/liebherr-du-champ-a-lassiette\/\" target=\"_self\" aria-labelledby=\"uael-post-5065\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5065>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"uael-post-wrapper   design \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/muji-la-maison-muji\/\" target=\"_self\" title=\"MUJI &#8211; La maison MUJI\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1826\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436.jpg\" class=\"attachment-full size-full wp-image-4880\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436.jpg 1920w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436-300x285.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436-1024x974.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436-768x730.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/maison-muji-copie-scaled-1-e1774285056436-1536x1461.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/muji-la-maison-muji\/\" target=\"_self\">\r\n\t\t\t\tMUJI &#8211; La maison MUJI\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t24 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>Redonner \u00e0 MUJI une place centrale sur les sujets design. Installer une prise de parole de fond, allant au-del\u00e0 de l\u2019actualit\u00e9 produit.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/muji-la-maison-muji\/\" target=\"_self\" aria-labelledby=\"uael-post-5058\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5058>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"uael-post-wrapper   design \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/lainamac-showroom-paris-design-week-2\/\" target=\"_self\" title=\"Lainamac &#8211; Showroom, Paris Design Week\"><img loading=\"lazy\" decoding=\"async\" width=\"1707\" height=\"1677\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930.jpg\" class=\"attachment-full size-full wp-image-4882\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930.jpg 1707w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930-300x295.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930-1024x1006.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930-768x755.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/OhMyLaine_23_036-scaled-e1774347387930-1536x1509.jpg 1536w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/lainamac-showroom-paris-design-week-2\/\" target=\"_self\">\r\n\t\t\t\tLainamac &#8211; Showroom, Paris Design Week\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t24 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>R\u00e9v\u00e9ler les missions de l\u2019association Lainamac. Valoriser la fili\u00e8re laine made in France aupr\u00e8s des m\u00e9dias prescripteurs.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/lainamac-showroom-paris-design-week-2\/\" target=\"_self\" aria-labelledby=\"uael-post-5042\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5042>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\r\n<div class=\"uael-post-wrapper   voyage-de-presse \">\r\n\t<div class=\"uael-post__bg-wrap\">\r\n\r\n\t\t\t\t\r\n\t\t<div class=\"uael-post__inner-wrap \">\r\n\r\n\t\t\t\t<div class=\"uael-post__thumbnail\">\r\n\t\t\t\r\n\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/kavehome-ouverture-de-la-premiere-boutique-en-espagne-3\/\" target=\"_self\" title=\"Kavehome &#8211; Ouverture de la premi\u00e8re boutique en Espagne\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1.jpg\" class=\"attachment-full size-full wp-image-4886\" alt=\"\" srcset=\"http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1.jpg 2560w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1-300x200.jpg 300w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1-1024x683.jpg 1024w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1-768x512.jpg 768w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1-1536x1024.jpg 1536w, http:\/\/livingroom.fr\/wp-content\/uploads\/2023\/08\/VISU2_KH_ESP-scaled-1-2048x1366.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\r\n\t\t\t\t\t<\/div>\r\n\t\t\r\n\t\t\t\r\n\t\t\t<div class=\"uael-post__content-wrap\">\r\n\r\n\t\t\t\t\t<h4 class=\"uael-post__title\">\r\n\r\n\t\t\r\n\t\t\t\t\t\t<a href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/kavehome-ouverture-de-la-premiere-boutique-en-espagne-3\/\" target=\"_self\">\r\n\t\t\t\tKavehome &#8211; Ouverture de la premi\u00e8re boutique en Espagne\t\t\t<\/a>\r\n\r\n\t\t\t\t<\/h4>\r\n\t\t\t\t\t<div class=\"uael-post__meta-data\">\r\n\t\t\t\t\t<span class=\"uael-post__date\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-calendar\"><\/i>\t\t\t\t\t\t\t\t\t\r\n\t\t\t24 mars 2026\t\t<\/span>\r\n\t\t\t\t<span class=\"uael-post__comments\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fa fa-comments\"><\/i>\t\t\t\t\t\t\t\t\t\tAucun commentaire\t\t<\/span>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__separator\"><\/div>\r\n\t\t<div class=\"uael-post__excerpt\">\r\n\t\t\t<p>Assurer la pr\u00e9sence m\u00e9diatique de la premi\u00e8re ouverture physique d\u2019un pure player espagnol. Accompagner l\u2019\u00e9volution de la marque vers un mod\u00e8le omnicanal.<\/p>\n\t\t<\/div>\r\n\r\n\t\t\t\t\t<a class=\"uael-post__read-more elementor-button\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/24\/kavehome-ouverture-de-la-premiere-boutique-en-espagne-3\/\" target=\"_self\" aria-labelledby=\"uael-post-5034\">\r\n\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\r\n\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t<\/span>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<span class=\"elementor-button-text\" id=uael-post-5034>Read More \u2192<\/span>\r\n\t\t\t\t\t<\/span>\r\n\t\t\t\t<\/a>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\r\n\t\t<\/div>\r\n\t\t\r\n\t<\/div>\r\n\r\n<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\r\n\t\t<\/div>\r\n\r\n\t\t\t\t\t\t<\/div>\r\n\t\t<div class=\"uael-post__footer\">\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Renforcer les liens avec les journalistes cl\u00e9s et ancrer les relations presse dans une logique de long terme.<\/p>\n","protected":false},"author":1,"featured_media":4896,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,41],"tags":[],"class_list":["post-2911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partenariat","category-relations-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hesp\u00e9ride - Partenariat Roland-Garros - Living Room RP<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/23\/hesperide-partenariat-roland-garros\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hesp\u00e9ride - Partenariat Roland-Garros - Living Room RP\" \/>\n<meta property=\"og:description\" content=\"Renforcer les liens avec les journalistes cl\u00e9s et ancrer les relations presse dans une logique de long terme.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/livingroom.fr\/index.php\/2026\/03\/23\/hesperide-partenariat-roland-garros\/\" \/>\n<meta property=\"og:site_name\" content=\"Living Room RP\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-23T14:33:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-23T15:17:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/livingroom.fr\/wp-content\/uploads\/2026\/03\/Capture-decran-2026-03-23-a-16.06.14.png\" \/>\n\t<meta property=\"og:image:width\" content=\"942\" \/>\n\t<meta property=\"og:image:height\" content=\"656\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"zmirov-admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"zmirov-admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/livingroom.fr\/index.php\/2026\/03\/23\/hesperide-partenariat-roland-garros\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/livingroom.fr\/index.php\/2026\/03\/23\/hesperide-partenariat-roland-garros\/\"},\"author\":{\"name\":\"zmirov-admin\",\"@id\":\"http:\/\/livingroom.fr\/#\/schema\/person\/76c48447af089c10ea020e744b60d7a8\"},\"headline\":\"Hesp\u00e9ride &#8211; 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