Previous
Next
Conference for the general public at the Salon piscine & spa
Issue
Boost the image of a professional pool show with an animation for the general public.
Our action plan
- A “pool staging” conference hosted by Emmanuelle Rivassoux – M6 host
- A contest with two media (Maison & Travaux / maisonsapart.com) to win tickets to the show
Results
- Dozens of ads dedicated to animation
- 130 participants at the conference
- Spontaneous relays on social networks (exhibitors – visitors – moderator)
Similar case studies
99Deco’s personalized baseboard
Challenge: Increase awareness of But among a student target and highlight the brand’s accessible positioning.
The 4Murs Christmas campaign
Challenge: Generate traffic to the 4murs.com website at Christmas on a new range of lifestyle products.
50 years of BUT – The anniversary of all your desires
To celebrate a milestone year for BUT and publicize the company’s CSR commitments and new product collections.
Milliken’s design competition
Challenge: To make Milliken’s presence felt at Paris Design Week. Position your showroom as a key design space.
Repositioning Plum Living
Go beyond the “hacking Ikea” positioning to become THE reference platform in interior design for all projects.
